EXACT Sports provides a new way of looking at athletes. We seek to answer the question, “what are the most important ingredients for athletic success?” Since our founding, our work has focused on understanding the major components of an athlete’s success: physical conditioning, behavioral characteristics, mental aptitude, and technical skills. EXACT works across all team sports, youth through professional,and with both genders. Our tools are used by the National Hockey League, Major League Lacrosse, Major League Soccer, United Soccer Leagues and USL Olympic Development Program, baseball showcases, football camps, and professional workouts, and colleges across the country.

Our History

We Believe in Athlete Development

EXACT Sports was founded to provide a comprehensive understanding of the athlete so that all stakeholders in the player’s development—the athlete, coach, and parent—are armed with tools to improve development. We are probably most well-known for our behavioral assessments and sport psychology tools. These tools help players in sport monitor and increase characteristics such as motivation, confidence, competitiveness, leadership, and mental toughness. We work with youth sports all the way through to professional teams.

A Long and Successful History of Supporting Player Development

Our organization has a long history of working with and researching youth and athlete development. Since then, we’ve developed new behavioral assessments and tools and expanded to work with organizations such as the National Hockey League (NHL), Major League Lacrosse (MLL), and Major League Soccer (MLS), among others. Although we’ve worked at the professional level, we work very closely with youth organizations to foster positive youth development. Our tools work across sport, gender, and age levels.

Our Roots Are in Science and Academia

Our roots are in the scientific understanding of youth development. Our science advisors and staff guide our work with athletes. And through our work with thousands of athletes across age, gender, and competition level, we’ve been able to publish intriguing research findings and provide coaching education seminars.

As you can see, EXACT’s staff are passionate about player development and approaching it the right way. Please contact us to learn more about how we can support you.


Email us, anytime at director@exactsports.com

Expert Staff

Barry Tarter

Executive Director

Barry Tarter has expertise in both product strategy and guiding teams’ to success. Barry has authored research manuscripts published in the Journal of Strength & Conditioning Research, the International Journal of Sport Management, and the International Journal of Performance Analysis of Sport. Prior to founding EXACT in 2005, Barry served as a brand manager at Unilever where he initiated the launch of Dove Styling Products. Barry also worked as a financial consultant at PricewaterhouseCoopers. In addition, Barry is a PCA certified youth sports coach. Barry is a graduate of the University of Wisconsin (BS) and the University of Chicago Booth School of Business (MBA).

Simon Clements


Simon Clements is the Director for EXACT Soccer and EXACT Baseball, guiding development and consultation with over 100 NCAA programs, national teams, MLS teams, pro soccer and youth programs around the nation. He is responsible for both assisting coaches and in developing their teams for high performance as well as in guiding individual players (youth, college, pro) in optimizing development potential.

Sam Morgan


Sam Morgan joined the EXACT team in 2010 and serves as the National Director of EXACT’s event programs. He is responsible for guiding all planning, marketing, and product development. Sam also serves as EXACT’s Lead Camp Instructor. During his time in this role, Sam has led over 200 events around the United States and worked with thousands of youth athletes & families, college athletes, and college coaches. He is passionate about providing a unique platform and venue where athletes & families can gain the tools and resources needed to achieve their development goals, both on and off the field.

Chris Gordon

Operations Manager

Chris Gordon joined the EXACT team in 2013. Chris manages the operations of EXACT’s national camp program, overseeing all planning and organization for events around the country. He is one of EXACT’s lead camp instructors, as well as the Internship Program supervisor. A former college hockey player, Chris is a passionate supporter of his hometown Chicago Blackhawks.

Xinjiang Shao


Xinjiang Shao is a Lead Application Developer at EXACT. He is responsible for initiating and developing new technologies that support EXACT’s continued innovation in the field of athletic development.

Xinjiang Shao

Travis Hanauer

Staffing Coordinator

Travis Hanauer joined the EXACT Sports team in May 2015 as a Staffing Coordinator. He is involved in planning for EXACT’s College Training Camps, working directly with coaches who attend EXACT’s events. Travis also serves as a customer relationship manager and event lead, working directly with athletes and families who attend EXACT’s events.

Prior to joining the EXACT team, Travis attended Loyola University where he worked as a Manager for the Division I Men’s Soccer Team. Having experienced a college soccer atmosphere firsthand, he enjoys sharing knowledge with youth athletes who strive to play at the collegiate level and beyond.

Matt Baker

Content Coordinator

As the content coordinator, Matt’s responsibility includes leading video production (writing, filming, editing, planning, acting/hosting, and post production/editing), content creation (including articles and other digital, social content) and event leadership (teaching our #GoMental ideas to athletes around the nation).